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This web page pricelynx.co.uk had the following in the site, "For Professional Electrical Estimating and Service Maintenance." Our analyzers viewed that the website stated " Quality software at low prices, with real Service." The Website also said " We offer both project electrical estimating software. And small works electrical costing software. For single or network users. Save time estimating, produce a schedule of rates in seconds, submit accurate professionally presented tenders and win more business. For service based contracts, we offer service maintenance software. Initial Contact to Final Invoice." The website's header had electrical contractor software as the most important search term. It is followed by electrical estimating software, electrical pricing software, and plan takeoff software which isn't as highly ranked as electrical contractor software. The next words they used was service maintenance software. electrical contractor software was included but will not be understood by web engines.